Trump-Linked World Liberty Seeks $1.5B for Public Crypto Holding Firm: Bloomberg

World Liberty Financial, the decentralized finance platform with ties to the Trump family, is said to be in talks with large investors to raise about $1.5 billion for a public company that would hold its WLFI tokens.

The deal’s structure, Bloomberg reports, is still under discussion. The company approached deep-pocketed investors in technology and crypto, the report said, citing people familiar with the matter.

Last year, the firm outlined plans for a crypto-lending app and currently issues USD1, a dollar-backed stablecoin that was used to facilitate MGX’s $2 billion investment in Binance. WLFI tokens, initially launched as non-transferable governance assets, are expected to become tradable

The move would see World Liberty Financial join a growing number of cryptocurrency treasury firms, which have been issuing debt and equity to accumulate millions worth of various tokens. WLFI itself already has a diversified token portfolio.

Trump has adopted numerous pro-crypto policies, having just this week signed an executive order letting 401(k) retirement plans invest in alternative assets, including private equity and cryptocurrency.